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Bradford White Acquires GE's HPWH Line

Created 2/1/2017 by Jill Reynolds
Updated 2/2/2017 by Jill Reynolds
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Things are heating up in the heat pump water heater (HPWH) world!

Bradford White, one of the nation’s leading water heater manufacturers, recently announced acquisition of GE’s GeoSpring HPWH production assets. The units will be manufactured in the United States using Bradford White’s Michigan plant. For years, Bradford White rebranded GE HPWH product as Bradford White AeroTherm HPWHs, and under this agreement, Bradford White will extend its 24/7 customer support services to existing GeoSpring owners.  

After GE’s announcement to cease production of the GeoSpring at the end of 2016, NEEA staff facilitated conversations between Bradford White and regional and national entities regarding a potential purchase of the product line.  NEEA staff are working with Bradford White on product promotions and will announce opportunities soon.

This news is a significant win for the HPWH market:  With Bradford White’s purchase of GE's HPWH assets, all three major water heater manufacturers, representing 96% of the water heater market, will have Tier 2+ HPWHs available in the market in 2017! A. O. Smith and Rheem comprise the other leading water heater manufacturers.

Special thanks to the HPWH workgroup and utilities around the region for contributing to HPWH adoption and for championing this technology. Please contact Jill Reynolds (NEEA HPWH Program Manager) with any questions.

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Comments (1)
David Bopp on 02/02/17 on 07:59 AM (Pacific Time)

Kudos to you and NEEA!

This resource is Public

Sector: Residential
Function: Implementation, Marketing, Non-Function Specific

Associated Groups:

Heat Pump Water Heater Collaboration

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